Beyoncé Uses Super Bowl Halftime Show to Announce Formation World Tour

February 8, 2016 - Supermoon

What, we suspicion that Beyoncéperformer extraordinaire and self-promotional immorality genius—would only wander onto a Super Bowl 50 margin during halftime but a larger plan? Just to, we know, entertain? No, no, no. Just take a demeanour during who we are traffic with here.

Beyoncé valid her selling savvy on Super Bowl Eve by dropping a warn singular “Formation” and concomitant song video so stunning, so in need of steady viewings, that it prevented anyone with an Internet tie from carrying a prolific Saturday.

And on Sunday, as if it were not adequate for Bey to upstage a Super Bowl halftime show’s lead act, Coldplay, by behaving her new singular and enchanting in a dance-off with Bruno Mars, she also used America’s most-watched radio eventuality of a year to announce her Formation universe debate with a brief ad that aired immediately after her performance. In box we missed it:

According to Billboard, a 40-date Formation debate will start Apr 27 with shows “ separate sincerely uniformly between North America and a U.K. and Europe, with Canada and a U.S. to run by mid-June. The U.K./Europe leg will start in mid-June and run by July.” The site adds that tickets will many expected operation in cost from $65 to $300. As we might have predicted, this news was so sparkling and Internet ruinous that it has temporarily damaged Bey’s Web site.

Formation tickets will go on sale subsequent week—February 16—with pre-sale tickets accessible on Feb 9. Consider your Valentine’s Day gifting bewilderment solved.

In a meantime, take a demeanour during Bey’s “Formation” song video here.

Related: A Night during a “On a Run” Tour: Reveling in a Supermoon That Is Beyoncé and Jay Z

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